LAS VEGAS, January 6, 2020 (CES, Booth # 17300) – Sony Europe today unveils a wide range of advanced TVs, including the new ZH8 8K Full Array LED, A8 (55 and 65-inch), and A9 (48 inches) 4K OLED, in addition to the XH95 and XH90 4K Full Array LED models.The new range of Sony televisions concentrates the best of its own technology to faithfully reflect on the screen what the creator of the images intended. range, Sony wants to offer the most immersive experience on the market with cutting-edge image quality, innovative sound and a seamless user experience on large, premium-quality displays.
Sony Introduces New 8K Full Array LED, 4K OLED, and 4K Full Array LED TVs with Superior Image and Sound Quality
Sony Introduces New 8K Full Array LED, 4K OLED, and 4K Full Array LED TVs with Superior Image and Sound Quality
With the class-leading Picture Processor X1 ™ Ultimate, clear and accurate image quality is achieved for a highly realistic viewing experience. High-quality sound is also a critical part of display settings. The technology of the new Sound-from-Picture Reality ™ models makes it possible to feel the sound coming directly from the screen.
New models will continue to reflect the creator’s purpose with Netflix Calibrated mode, which offers studio quality for Netflix content, and IMAX® Enhanced ™ (on select models) that brings the IMAX experience of immersive entertainment to your home with a new level of vision, sound and scale.
New Sony TVs also feature Ambient Optimization, a new technology that optimizes image and sound quality in all environments. Automatically adjusts image brightness for room light – increases brightness in dimmed rooms and reduces it in dark rooms for perfect viewing. It even detects objects in the room, such as curtains and furniture that can absorb or reflect sound, and readjusts the acoustics so that the sound is not affected.
In addition to Ambient Optimization, Sony’s new TVs will feature an Immersive Edge design concept. For an even more immersive feel, it has a discreet foot on the edge of the screen. This minimalist stand is hardly appreciated and offers a unobstructed and improved viewing.
For the next generation of consoles, new select models will support 8K resolution, high frame rate of 120 fps in 4K, and very fast response time via HDMI input to provide maximum performance for a gaming experience. avant-garde.
Sony Introduces New 8K Full Array LED, 4K OLED, and 4K Full Array LED TVs with Superior Image and Sound Quality
Main aspects of the new range of Sony TVs
New ZH8 Frame Tweeter – The most immersive experience is achieved thanks to improved image quality, elegant design, and Sound-from-Picture Reality ™ technology with Sony’s new Frame Tweeter technology. Frame Tweeter vibrates the TV frame to emit sound and makes it possible to feel that the sound comes directly from the screen.
X-Motion Clarity for OLED: This breakthrough technology, established as the best in its class, is now available for OLED, enhancing on-screen action in real time with an incredible refresh rate that makes the image clearer, brighter and smooth than ever, and provides an unmatched sports viewing experience.
X-Wide Angle Expansion – X-Wide Angle technology delivers vivid, vivid colors from any angle, while preserving more colors and brightness than other conventional LED TVs, enjoying fantastic images with incredible range and depth from anywhere From the room, for added power of choice, XH95 4K Full Array LED TVs will feature X-Wide Angle starting with 55-inch models.
Full-Array LED Expansion – Sony’s Full-Array local dimming and enhancement technology dynamically changes light levels in different sections of the screen depending on the content, dramatically increasing contrast and brightness. By precisely balancing the light output from the screen, darker scenes become darker and brighter scenes are brighter, just as their creator intended.This premium feature will be available from now on on XH90 televisions. 4K Full Array LED mid-range.
Backlit Remote Control: Now you can enjoy your viewing experience in darker environments with the new premium aluminum backlit remote control from the ZH8 and XH95.
Android TV ™ : the new range will feature Android TV with the Google Assistant 1 , Google Play Store and Chromecast built-in, to offer users easy access to content, services and devices through its extensive platform. The menus of the original Sony user interface and voice controls have also been improved for better everyday use. Expanded voice control features allow users to enjoy live TV, apps and connected devices hands-free. [1] .
Hands-free features [2] : Sony’s voice-activated TVs work with the Google Assistant [3] to provide a smarter viewing experience. Easily find and watch your favorite movies, check sports scores or update of time, and control your television and even your home, all just by talking to the television.
Smart Speaker Compatibility : With Google Home [4] and Amazon Alexa [5] enabled devices , you can stream and control YouTube videos with Google Home or change channel or volume with Amazon Alexa enabled devices.
Easy connectivity with most devices with Apple® AirPlay® 2 , users can stream movies, music, games and photos to their TV directly from their iPhone®, iPad® or Mac®. Apple HomeKit ™ technology provides an easy and secure way for users to control their TV from their iPhone®, iPad® or Mac® [6] .
New Sony television models and their main features
ZH8 8K Full Array LED TV (85 and 75 inch models)
Provides ultra-high 8K contrast and very realistic Sony image quality to more users
Picture Processor X1 ™ Ultimate processor and 8K X-Reality PRO. Images are honored and refined in real time and are enhanced to get closer to true 8K quality thanks to Sony’s exclusive 8K database
New Frame Tweeter technology offers an immersive experience through improved image quality, sleek design and Sound-from-Picture Reality ™
Offers a backlit remote control so customers can enjoy a great viewing experience in darker environments
The stand has two positions allows you to place the TV on smaller furniture
New Ambient Optimization improves sound and image quality in all environments. Automatically adjusts image brightness for room light, increasing it in bright rooms and reducing it in dark rooms for perfect viewing
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Hands-free compatible
Works with smart speakers, including Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
Supports 4K at 120 fps
A8 4K OLED TV (65 and 55 inch models)
It features the Picture Processor X1 ™ Ultimate Image Processor, which provides a cutting-edge 4K HDR viewing experience with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping ™ HDR 4K, and dual base processing of data
Features Pixel Contrast Booster, Eight Million Self-Lit Pixels, and Sony’s Original Panel Controller for OLEDs Delivering a Visual Experience Enriched with Unprecedented Authentic Black Color and Wide Viewing Angle
X-Motion Clarity for OLED: This breakthrough technology, established as the best in its class, will be available from now on for OLED and enriches the action on the screen in real time to make it clearer, brighter and more fluid than ever, and provides an unmatched sports viewing experience.
Two subwoofers enhance and power Acoustic Surface Audio ™
Compatible with Dolby Vision ™ and Dolby Atmos ™
New Ambient Optimization improves sound and image quality for all environments. Automatically adjusts image brightness for room light, increasing it in bright rooms and reducing it in dark rooms for perfect viewing
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
A9 OLED 4K TV (48-inch model)
The new 48-inch model meets the demand for smaller, high-quality OLED TVs
Small aluminum center bracket gives users flexibility for tight spaces
Offers the best image quality of its range in small format
Includes advanced features of Sony’s OLED TV, including Picture Processor X1 ™ Ultimate Image Processor, Pixel Contrast Booster, and Acoustic Surface Audio ™
X-Motion Clarity for OLED: This groundbreaking and best-in-class technology will be available for OLED from now on. Enhance real-time on-screen action with an incredible refresh rate that makes the image clearer, brighter and smoother than ever. For this reason, it provides an unmatched sports viewing experience.
The new Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts image brightness for room light, increasing it in bright rooms and reducing it in dark rooms for perfect viewing
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a variety of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
XH95 4K Full Array LED TV (85, 75, 65, 55 and 49 inch models)
It features the X1 ™ Ultimate Image Processor, which provides a cutting-edge 4K HDR viewing experience with the following technologies: Object-based Super Resolution, Object-based HDR remaster, Super Bit Mapping ™ HDR in 4K, and Dual Base Processing data
It has a backlit full-array with local dimming thanks to X-tended Dynamic Range ™ PRO that guarantees six times the current contrast of our conventional LED TVs
X-Wide Angle technology delivers rich, true-to-life colors from any angle while preserving more colors and brightness than other conventional LED TVs. Enjoy a good image with incredible depth and scale from anywhere in the room. For added power of choice, XH95 4K Full Array LED TVs will feature X-Wide Angle starting with 55-inch models.
It has improved Acoustic Multi-Audio; the Sound-from-Picture Reality ™ concept with Bi-Amp system, which controls the main speaker and invisible tweeter separately, and an X-Balanced Speaker, a new speaker that combines clear sound and elegant design (Bi-Amp, X-Balanced Speaker only available for 55, 65 and 75 inch models; Acoustic Multi-Audio starting with 55 inch models)
Flush Surface design offers a sleek look with no bezels (55, 65, and 75-inch models only)
The new Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts image brightness for room light, increasing it in bright rooms and reducing it in dark rooms for perfect viewing
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Hands-free functions (available from 55 inches)
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
XH90 4K Full Array LED TV (85, 75, 65 and 55 inch models)
X1 ™ HDR 4K image processor reproduces more depth, textures and natural colors thanks to remastered Object-based HDR technology
Features local-dimming backlit full-array with X-tended Dynamic Range ™
A new mid-range Full Array LED model to provide more variety to the consumer
Offers Acoustic Multi-Audio with X-Balanced Speaker (from 65 inches; X-Balanced Speaker will be present in all models)
New Ambient Optimization optimizes sound and image quality in all environments. Automatically adjusts image brightness for room light – increases brightness in bright rooms and lowers brightness in dark rooms for perfect viewing
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Diamond cut bezel for a stylish design
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
Supports 120fps in 4K (via an upcoming software update)
XH85 4K TV (49- and 43-inch models)
4K X1 ™ HDR Processor reproduces more depth, textures and natural colors thanks to remastered Object-based HDR technology
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Support with metal edge and elegant aluminum bezel
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
XH81 4K TV (65, 55, 49, and 43-inch models)
X1 ™ HDR 4K processor reproduces more depth, textures and natural colors thanks to remastered Object-based HDR technology
X-Balanced Speaker, a new speaker that combines clear sound and an elegant design (from 55 inches)
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Bracket with metal rim and polished finish bezel
Superior Aluminum Remote Control
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
Quick access to a range of content and services with Android TV
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
XH80 4K TV (85, 75, 65, 55, 49, and 43-inch models)
X1 ™ HDR 4K Processor reproduces more depth, textures and natural colors thanks to remastered Object-based HDR technology
X-Balanced Speaker, a new speaker that combines clear sound and an elegant design (from 55 inches)
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
Compatible with Dolby Vision ™ and Dolby Atmos ™
Edged stand and bevel with a polished finish
Works with smart speakers, such as Google Home and Amazon Alexa enabled devices
Easy connectivity to most devices, including Apple® AirPlay® 2, HomeKit ™
X70 4K TV (65, 55, 49, and 43-inch models)
X-Reality ™ PRO 4K technology enhances and brightens each image to bring it closer to true 4K quality to showcase increasingly refined details and nuances of the scene
The TRILUMINOS ™ display reproduces subtle nuances of color, light, and gradients from the camera lens to the living room
ClearAudio + enhances TV audio for an enriching and immersive experience that seems to surround you. Listen to music and dialogue with greater clarity and separation, whatever you see
Integrated Internet browser to view content using popular streaming apps, with one-click access to Netflix and YouTube apps
The custom mode, along with other calibrated display modes from Sony, offers various display options to suit consumer tastes, while faithfully preserving the creator’s intent.
Pricing and availability
The prices and availability of these products will be announced later.
More information:
ZH8 series> https://www.sony.es/electronics/televisores/zh8-series
A8 series> https://www.sony.es/electronics/televisores/a8-series
XH95 series> https://www.sony.es/electronics/televisores/xh95-series
XH90 series> https://www.sony.es/electronics/televisores/xh90-series
XH85 series> https://www.sony.es/electronics/televisores/xh85-series
XH81 series> https://www.sony.es/electronics/televisores/xh81-series
XH80 series> https://www.sony.es/electronics/televisores/xh80-series
X70 series> https://www.sony.es/electronics/televisores/x70-series