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SPF: security for your email

SPF: security for your email

To protect your email from cyber attacks, you must be able to identify the sender. This is where a security feature known as SPF comes into play.

In this article we will explain what it is and why you should care about it. Let us begin:

What is SPF?

The Sender Policy Framework is an email security protocol that allows the identity of senders to be verified.

This is divided into two parts:

A  DNS TXT/SPF record : which indicates which servers are authorized to send emails from a given domain.

The  ​SPF check ​: is the verification that is done on receiving a message and that checks if the server that has sent the message is indeed the one that the DNS record marks as authorized.

Therefore, the configuration of the DNS TXT/SPF record allows  sending mail  to be correctly signed , while the  SPF check consists of discriminating  received mail . 

How does SPF work ?

The SPF check checks that the sending server is authorized to send mail on behalf of the domain.

It works at various levels, based on the DNS TXT/SPF record:

1.- Verify that the sender IP is authorized to send emails with said domain.
2.- Verify the  email enveloper sender field  matches the expected value.
3.- Verify by means of the helo/ehlo command the valid response from the server that sends the mail.

If the set of checks does not match, the email is blocked. All received emails have a header added with the result of the SPF analysis.

Now, how do we find out the IP addresses of the sender’s email server? We do this by checking the SPF record of the sender’s domain name.

SPF record

In  cdmon  this default log looks like this:

v=spf1 include:_spf.srv.cat ~all

At first glance, this does not seem to include any IP addresses, but if we analyze it with a specialized tool, it indicates the IPs from which a  cdmon user  can send messages:

This means that if a  cdmon user  works with the default SPF record, they will be able to send messages from any of these IPs:

46.16.56.0/21
134.0.8.0/21
185.22.200.0/22
​​185.34.192.0/22
​​185.42.104.0/22
​​185.66.40.0/22

In case of working with more than one mail service (such as a mailing service such as Acumba or Mailchimp), it will be necessary to add their servers as authorized hosts for sending.

Remember that you can only have a single SPF record, so if you have to make this change, we recommend that you follow the steps indicated in our guide to  configure it for mail in the static DNS  or follow the instructions in the following video:

But why do we need email security?

Email is convenient and easy to use, but it’s also open to cyberattacks and other threats. Email security is the way to protect your account and prevent spam emails from others.

This can prevent scams and phishing attacks that can steal your information. Also, knowing the identity of the sender can protect you from spoofed emails and people pretending to be someone else.

With SPF, you can feel more confident that your email account is protected.

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Google Cloud and C3 AI Create Industry-First Alliance to Accelerate Enterprise AI

Google Cloud and C3 AI partner to provide industry solutions that will address real-world challenges in financial services, healthcare, manufacturing, supply chain, and telecommunications

REDWOOD CITY, Calif. and SUNNYVALE, Calif., Sept. 1, 2021 /PRNewswire/ — C3 AI and Google Cloud today announced a new, first-of-its-kind partnership to help organizations across multiple industries accelerate their application of artificial intelligence (AI) solutions. Under the agreement, both companies’ global sales teams will co-sell C3 AI’s enterprise AI applications, running on Google Cloud.

The entire portfolio of C3 AI’s Enterprise AI applications, including industry-specific AI Applications, C3 AI Suite®, C3 AI CRM, and C3 AI Ex Machina, are now available on Google Cloud’s global, secure, and low-latency infrastructure, enabling customers to run C3 AI on the industry’s cleanest cloud.

Going forward, C3 AI will also work closely with Google Cloud to ensure that its applications fully leverage the accuracy and scale of multiple Google Cloud products and capabilities, including Google Kubernetes Engine, Google BigQuery, and Vertex AI, helping customers build and deploy ML models more quickly and effectively.

C3 AI’s enterprise AI applications, built on a common foundation of Google Cloud’s infrastructure, AI, machine learning (ML) and data analytics capabilities, will complement and interoperate with Google Cloud’s portfolio of existing and future industry solutions. Customers will be able to deploy combined offerings to solve industry challenges in several verticals, including:

  • Manufacturing: Solutions to improve reliability of assets and fleets with AI-powered predictive maintenance, improve revenue and product forecasting accuracy, and improve the sustainability of manufacturing facilities and operations through optimized energy management.
  • Supply Chain & Logistics: Solutions to help supply-chain reliant businesses understand risks in their supply networks, maximize resilience, and optimize inventory accordingly.
  • Financial Services: Solutions to assist financial services institutions in modernizing their cash management offerings, improve lending processes, and reduce customer churn.
  • Healthcare: Solutions to improve the availability of critical healthcare equipment via AI-powered asset readiness and preventative maintenance.
  • Telecommunications: Solutions to improve network resiliency and overall customer experience, while reducing costs and the carbon footprint of operations.

“Combining the innovation, leadership, scale, and go-to-market expertise of Google Cloud with the substantial business value delivered from C3 AI applications, this partnership will dramatically accelerate the adoption of Enterprise AI applications across all industry segments,” said Thomas M. Siebel, C3.ai CEO.

“Google Cloud and C3 AI share the vision that artificial intelligence can help businesses address real-world challenges and opportunities across multiple industries,” said Thomas Kurian, CEO at Google Cloud. “We believe that by delivering C3 AI’s applications on Google Cloud, and by partnering to address specific industry use cases with AI, we can help customers benefit more quickly and at greater scale.”

“Organizations across industries are accelerating their digital transformations with cloud-based solutions, purpose-built to deliver specific business outcomes,” said Ritu Jyoti, group vice president, AI and Automation Research at IDC. “This new partnership between C3 AI and Google Cloud represents an acceleration of this trend, as the two companies partner to expand the application of AI-powered solutions in the enterprise.”

“This is fundamentally game-changing for the hyperscale computing market,” said Jim Snabe, former co-CEO, SAP AG. “Google Cloud is changing the competitive discussion from CPU seconds and gigabyte-hours, to enterprise AI applications producing enormous value for customers, shareholders, and society at large.”

Additional resources

About C3.ai, Inc.
C3.ai, Inc. (NYSE:AI) is a leading provider of Enterprise AI software for accelerating digital transformation. C3 AI delivers a family of fully integrated products: C3 AI Suite, an end-to-end platform for developing, deploying, and operating large-scale AI applications; C3 AI Applications, a portfolio of industry-specific SaaS AI applications; C3 AI CRM, a suite of industry-specific AI CRM applications; and C3 AI Ex Machina, a no-code AI solution to meet the needs of citizen data scientists. Learn more at: www.c3.ai.

About Google Cloud
Google Cloud accelerates organizations’ ability to digitally transform their business with the best infrastructure, platform, industry solutions and expertise. We deliver enterprise-grade solutions that leverage Google’s cutting-edge technology – all on the cleanest cloud in the industry. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.

 

SOURCE Google Cloud

For further information: press@google.com; or C3 AI Public Relations: Edelman, Lisa Kennedy, 415-914-8336, pr@c3.ai
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HERE’S WHY CES 2022 IN LAS VEGAS WILL BE FOR THE VACCINATED
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Here’s Why CES 2022 in Las Vegas Will be for the Vaccinated

Here’s Why CES 2022 in Las Vegas Will be for the Vaccinated

As a CEO running a national trade association – the Consumer Technology Association (CTA) – these past 18 months put me on a roller coaster of emotion as I work to lead by example and make decisions that will have positive effects.

In July 2020, I led the decision process to cancel our live, in-person, CES and opt for a digital show instead.  This was a difficult choice because I knew it was going to have a negative effect on a lot of people. First, our staff – we had to downsize and lay off employees.  Second, the City of Las Vegas – they rely on events like CES to bring hundreds of millions of dollars to the city and fuel their local economy.  Canceling our in-person CES affected the hotels and the hospitality workers and the workers who welcome us each year and help us pull off the most influential tech gathering in the world! Third, the industry – tens of thousands each year gather at CES to see the latest innovation, to meet new business partners and to develop new ideas.

As difficult as that decision was, I knew it was the right one because with no vaccine available it simply was not safe to hold CES during a pandemic. Our only defense against COVID-19 at that time was to minimize contact with people, wash our hands and wear face masks. Canceling the in-person CES was the right thing to do – we wanted to do our part and not spread the disease.

Fast forward a year to August 2021. Vaccines are readily available in the United States and several other countries. More and more Americans are now fully vaccinated. However, as vaccines are making their way around the world, so is a new threat – the Delta variant.

We have seen a spike in cases due to the Delta variant, which is severely hurting the unvaccinated population. Yes, there are breakthrough cases for the vaccinated, but many of those have few or no symptoms at all. And of the vaccinated getting the Delta variant, only a tiny percentage are hospitalized.

We prioritize the safety and security of CES participants. Which is why, once again, my team has confronted a major decision: CES will be in person in Las Vegas in January 2022, and we will require all attendees to be fully vaccinated. We are also assessing proof of a positive antibody test as a requirement and will share more details on this later. Importantly, we will continue to follow state and local guidelines and recommendations by the CDC and will announce additional protocols as we get closer to the show.

We all play a role in stopping the spread – requiring proof of vaccination for CES 2022 is one way we can take responsibility on our part.

Many are clamoring to return to the serendipity and relationship-building of in-person events—so are we. CES is where business gets done. It’s an economic engine for our industry and an opportunity for companies from around the world, both large and small, to launch products, build brands and form partnerships. Tech has also evolved by leaps and bounds in the last year and a half—we need to convene and connect so we can maintain our momentum and continue to inspire innovative solutions for a rapidly changing world.

We know our decision to require vaccines—and potentially positive antibody tests—may not be popular for some, but for many others it will allow them to know they can experience CES once again—and get back to business as usual.

For those who cannot attend CES in person, we offer the CES experience through our digital platform and hope to welcome you back to Las Vegas in 2023. Regardless of how you choose to participate in CES 2022, I hope you find inspiration, make new connections, build your business and step into the rest of the year with a renewed sense of hope for how tech continues to improve all our lives.

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SERENGETI, THE ULTIMATE GLASSES TECHNOLOGY

SERENGETI, THE ULTIMATE GLASSES TECHNOLOGY

Serengeti pays particular attention to the materials we use to protect your eyes and offer you the best visual acuity available on the market.
From the finest and ultimate raw materials to the latest coatings, every step of the production and every component are meticulously checked to guarantee the best quality and protection.

Ultra-light mineral lenses:

Photo Taken In United States, Venice

Experience the ultimate lens on the market.

Our mineral lenses are made with borosilicate optical glass, from Corning.
A full 20% thinner and lighter, our Borosilicate mineral glass lenses are finer than any other lens.
They provide the best visual acuity you could ever experience.
Every pair of Serengeti mineral lenses is unique:
each Photochromic lens passes through a
Hydrogen-fueled Lehr furnace, which activates the Spectral Control technology – with varying temperatures that determine the proprietary lens hue.
They are also chemically tempered to ensure scratch and impact resistance.
To complete this unrivaled visual experience, an anti-reflective coating is added to the backside of the lens, canceling the scattering light that causes reflective glare.

Photo Taken In United States, Venice

FRAME MATERIALS AND TECHNOLOGY METAL

Offering the possibility of creating thin and lightweight frames, handcrafted for ultimate comfort and a wide fit range.
Metal frames also have the great advantage of being strong and impact resistance as well as being highly aesthetic by proposing an infinite variety of colors and combinations with other materials.

NYLON TR90

Using only the highest-quality injected
Nylon TR90 for superior durability, these fashionable frames have the added benefit of being exceptionally light, strong, chemically resistant, and extremely flexible and comfortable.

ACETATE

Expertly produced and cured from all-natural cotton, our Cellulose Propionate Acetate is not only handcrafted to be lightweight but can be made into beautiful patterns and brilliant hues. Pliable when heated, it is ideal for custom fitting.


A UNIQUE 3-EN-1 LENS TECHNOLOGY

Serengeti® is a pioneer in the development of photochromic technology. Darkening in bright sunlight and lightening in overcast conditions, Photochromic technology allows your eyes to adapt to any light, anywhere. The result is a view of the world so crystal clear, you’ll notice natural beauty you’ve never seen before. This technology is molecularly infused into every Serengeti lens.
Serengeti’s Polarizing technology suppresses glare, allowing you to enjoy all the depth and beauty the world has to offer. When glare reflects off the road, water, snow or flat areas, parallel light rays can pass through unhindered, while distracting perpendicular light is reflected. This allows you to discover more clarity, while living free from glare and eye fatigue.
Some of our products feature non-polarized lens options, ideal for pilots or professionals with digital instrument panels.

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ARTIFICIAL INTELLIGENCE – HENNESSY X REFIK ANADOL

ARTIFICIAL INTELLIGENCE – HENNESSY X REFIK ANADOL

The Hennessy V.S.O.P blend is the expression of eight generations of Master Blenders know-how. To perpetuate the legacy of the original Hennessy V.S.O.P Privilège, Hennessy Master Blenders have constantly sought to create a completely harmonious blend: it is the definitive expression of a perfectly balanced cognac. Based on a selection of firmly structured eaux-de-vie, aged largely in partially used barrels in order to take on subtle levels of oak tannins, this highly characterful cognac reveals balanced aromas of fresh vanilla, cinnamon and toasty notes, all coming together with a seamless perfection.

 

FEATURE STORY

HENNESSY x REFIK ANADOL

Hennessy teams with the international acclaimed artist and director Refik Anadol to reveal the emotion behind Hennessy V.S.O.P Privilège.

ARTIST

A media artist

Refik Anadol is a media artist, director and pioneer in the aesthetics of data and machine intelligence. His body of work locates creativity at the intersection of humans and machines. In taking the data that flows around us as the primary material and the neural network of a computerized mind as a collaborator, Anadol paints with a thinking brush, offering us radical visualizations of our digitized memories. Anadol’s site-specific AI data sculptures, live audio/visual performances, and immersive installations take many forms, while encouraging us to rethink our engagement with the physical world, its temporal and spatial dimensions, and the creative potential of machines.

“For me, data is a memory, and memory is heritage. And, I’m trying to find these collective memories for humanity which would represent heritage for humanity. So, I think there’s a common respect we have for heritage when thinking about and producing experiences. The other thing is caring about the uniqueness, and craftsmanship – that’s something I respect a lot”, said Refik Anadol.

His inspiration

“My initial inspiration to collaborate with Hennessy came from the people Hennessy had previously collaborated with, including Frank Gehry and Ridley Scott. Hennessy cares about the values of creation, the values of imagination, but also how to preserve uniqueness and freshness. This heritage (and that keyword is my true inspiration), and the people that Hennessy collaborates with who are also my heroes, as well as the opportunity to imagine something that resides in the same space were all things that I factored in”, said Refik Anadol.

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COLLABORATION

REFIK ANADOL IN COGNAC

“When I went to the Château de Bagnolet, I was convinced I could create something fresh because the place is about memories and dreams. Then, when I saw the cellars, and experienced the smell… I don’t know exactly how to describe that feeling. In the world of technology you never feel Time. But when you go back to the history, it hits you: it’s just human inspiration.” It marked the first time in the Maison’s history that an artist was allowed to capture that time-honored ritual real-time via neuroscientific research methods, and to use the collected data in collaboration with machine intelligence to create an unprecedented work of art.

THE ARTWORK

Using 3D data mapping, Refik Anadol interpreted and transcribed the Tasting Committee’s emotions into the color, shapes, reliefs and textures that appear on the 2021 Hennessy V.S.O.P Privilège Limited Edition. What was once an invisible sensory experience has suddenly become tangible: the power of balance appears in a harmonious and poetic surface design. Data becomes art in a visual metaphor for a blend; like the cognac itself, Sense of Heritage, the artwork, is designed to be appreciated on an individual, sensorial level.

DESIGN

STORIES

WALL OF STORIES

A media artist

ARTIST REFIK ANADOL TURNS HENNESSY V.S.O.P PRIVILÈGE COGNAC DECANTER INTO AR

HENNESSY’S COLLABORATION WITH REFIK ANADOL: BLENDING ART AND SCIENCE

PRESERVING HERITAGE IN THE AGE OF ARTIFICIAL INTELLIGENCE

 

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INSIDE FACEBOOK REALITY LABS: Wrist based interaction for the next computing platform

INSIDE FACEBOOK REALITY LABS: WRIST-BASED INTERACTION FOR THE NEXT COMPUTING PLATFORM

TL;DR: Last week, we kicked off a three-part series on the future of human-computer interaction (HCI). In the first post, we shared our 10-year vision of a contextually-aware, AI-powered interface for augmented reality (AR) glasses that can use the information you choose to share, to infer what you want to do, when you want to do it. Today, we’re sharing some nearer-term research: wrist-based input combined with usable but limited contextualized AI, which dynamically adapts to you and your environment. Later this year, we’ll address some groundbreaking work in soft robotics to build comfortable, all-day wearable devices and give an update on our haptic glove research.

At Facebook Reality Labs (FRL) Research, we’re building an interface for AR that won’t force us to choose between interacting with our devices and the world around us. We’re developing natural, intuitive ways to interact with always-available AR glasses because we believe this will transform the way we connect with people near and far.

“Imagine being able to teleport anywhere in the world to have shared experiences with the people who matter most in your life — no matter where they happen to be,” says Andrew Bosworth, who leads FRL. “That’s the promise of AR glasses. It’s a fusion of the real world and the virtual world in a way that fundamentally enhances daily life for the better.”

Rather than dragging our attention to the periphery in the palm of our hand like our mobile phones, AR glasses will see the world exactly as we see it, placing people at the center of the computing experience for the first time and bringing the digital world to us in three dimensions to help us communicate, navigate, learn, share, and take action in the world.

The future of HCI demands an exceptionally easy-to-use, reliable, and private interface that lets us remain completely present in the real world at all times. That interface will require many innovations in order to become the primary way we interact with the digital world. Two of the most critical elements are contextually-aware AI that understands your commands and actions as well as the context and environment around you, and technology to let you communicate with the system effortlessly — an approach we call ultra-low-friction input. The AI will make deep inferences about what information you might need or things you might want to do in various contexts, based on an understanding of you and your surroundings, and will present you with a tailored set of choices. The input will make selecting a choice effortless — using it will be as easy  as clicking a virtual, always-available button through a slight movement of your finger.

But this system is many years off. So today, we’re taking a closer look at a version that may be possible much sooner: wrist-based input combined with usable but limited contextualized AI, which dynamically adapts to you and your environment.

We started imagining the ideal input device for AR glasses six years ago when FRL Research (then Oculus Research) was founded. Our north star was to develop ubiquitous input technology — something that anybody could use in all kinds of situations encountered throughout the course of the day. First and foremost, the system needed to be built responsibly with privacy, security, and safety in mind from the ground up, giving people meaningful ways to personalize and control their AR experience. The interface would also need to be intuitive, always available, unobtrusive, and easy to use. Ideally, it would also support rich, high-bandwidth control that works well for everything from manipulating a virtual object to editing an electronic document. On top of all of this, it would need a form factor comfortable enough to wear all day and energy-efficient enough to keep going just as long.

That’s a long list of requirements. As we examined the possibilities, two things became clear: The first was that nothing that existed at the time came close to meeting all those criteria. The other was that any solution that eventually emerged would have to be worn on the wrist.

Why the wrist

Why the wrist? There are many other input sources available, all of them useful. Voice is intuitive, but not private enough for the public sphere or reliable enough due to background noise. A separate device you could store in your pocket like a phone or a game controller adds a layer of friction between you and your environment. As we explored the possibilities, placing an input device at the wrist became the clear answer: The wrist is a traditional place to wear a watch, meaning it could reasonably fit into everyday life and social contexts. It’s a comfortable location for all-day wear. It’s located right next to the primary instruments you use to interact with the world — your hands. This proximity would allow us to bring the rich control capabilities of your hands into AR, enabling intuitive, powerful, and satisfying interaction.

A wrist-based wearable has the additional benefit of easily serving as a platform for compute, battery, and antennas while supporting a broad array of sensors. The missing piece was finding a clear path to rich input, and a potentially ideal solution was EMG.

EMG — electromyography — uses sensors to translate electrical motor nerve signals that travel through the wrist to the hand into digital commands that you can use to control the functions of a device. These signals let you communicate crisp one-bit commands to your device, a degree of control that’s highly personalizable and adaptable to many situations.

The signals through the wrist are so clear that EMG can understand finger motion of just a millimeter. That means input can be effortless. Ultimately, it may even be possible to sense just the intention to move a finger.

“What we’re trying to do with neural interfaces is to let you control the machine directly, using the output of the peripheral nervous system — specifically the nerves outside the brain that animate your hand and finger muscles,” says FRL Director of Neuromotor Interfaces Thomas Reardon, who joined the FRL team when Facebook acquired CTRL-labs in 2019.

This is not akin to mind reading. Think of it like this: You take many photos and choose to share only some of them. Similarly, you have many thoughts and you choose to act on only some of them. When that happens, your brain sends signals to your hands and fingers telling them to move in specific ways in order to perform actions like typing and swiping. This is about decoding those signals at the wrist — the actions you’ve already decided to perform — and translating them into digital commands for your device. It’s a much faster way to act on the instructions that you already send to your device when you tap to select a song on your phone, click a mouse, or type on a keyboard today.

Dynamic control at the wrist

Initially, EMG will provide just one or two bits of control we’ll call a “click,” the equivalent of tapping on a button. These are movement-based gestures like pinch and release of the thumb and forefinger that are easy to execute, regardless of where you are or what you’re doing, while walking, talking, or sitting with your hands at your sides, in front of you, or in your pockets. Clicking your fingers together will always just work, without the need for a wake word, making it the first ubiquitous, ultra-low-friction interaction for AR.

But that’s just the first step. EMG will eventually progress to richer controls. In AR, you’ll be able to actually touch and move virtual UIs and objects, as you can see in this demo video. You’ll also be able to control virtual objects at a distance. It’s sort of like having a superpower like the Force.

But that’s just the beginning. It’s highly likely that ultimately you’ll be able to type at high speed with EMG on a table or your lap — maybe even at higher speed than is possible with a keyboard today. Initial research is promising. In fact, since joining FRL in 2019, the CTRL-labs team has made important progress on personalized models, reducing the time it takes to train custom keyboard models that adapt to an individual’s typing speed and technique.

“The goal of neural interfaces is to upset this long history of human-computer interaction and start to make it so that humans now have more control over machines than they have over us,” Reardon explains. “We want computing experiences where the human is the absolute center of the entire experience.”

Take the QWERTY keyboard as an example. It’s over 150 years old, and it can be radically improved. Imagine instead a virtual keyboard that learns and adapts to your unique typing style (typos and all) over time. The result is a keyboard that slowly morphs to you, rather than you and everyone else in the world learning the same physical keyboard. This will be faster than any mechanical typing interface, and it will be always available because you are the keyboard. And the beauty of virtual typing and controls like clicking is that people are already adept at using them.

Adaptive interfaces and the path to intelligent click

So what’s possible in the nearer term — and how will we get there?

“We believe our wristband wearables may offer a path to ultra-low-friction, always-available input for AR glasses, but they’re not a complete solution on their own — just as the mouse is one piece of the graphical user interface,” says FRL Director of Research Science Hrvoje Benko. “They need to be assisted with intent prediction and user modeling that adapts to you and your particular context in real time.”

What if, rather than clicking through menus to do the thing you’d like to do, the system offered that thing to you and you could confirm it with just a simple “click” gesture? When you combine input microgestures with an adaptive interface, then you arrive at what we call “intelligent click.”

“The underlying AI has some understanding of what you might want to do in the future,” explains FRL Research Science Manager Tanya Jonker. “Perhaps you head outside for a jog and, based on your past behavior, the system thinks you’re most likely to want to listen to your running playlist. It then presents that option to you on the display: ‘Play running playlist?’ That’s the adaptive interface at work. Then you can simply confirm or change that suggestion using a microgesture. The intelligent click gives you the ability to take these highly contextual actions in a very low-friction manner because the interface surfaces something that’s relevant based on your personal history and choices, and it allows you to do that with minimal input gestures.”

This may only save you a few seconds per interaction, but all those seconds add up. And perhaps more importantly, these subtle gestures won’t derail you from your train of thought or flow of movement. Imagine, for example, how much time you’d save if you didn’t have to stop what you’re doing to select and open the right app before engaging with the digital world? For AR glasses to truly improve our lives and let us remain present in the moment, we need an adaptive interface that gently surfaces digital information only when it’s relevant, and then fades naturally into the background.

“Rather than constantly diverting your attention back to a device, the interface should simply come in and out of focus when you need it,” notes Jonker, “and it should be able to regulate its behavior based on your very, very lightweight feedback to the system about the utility of its suggestions to you so that the entire system improves over time.”

It’s a tall order, and a number of technical challenges remain. Building an interface that identifies and interprets context from the user and the world demands advances in machine learning, HCI, and user interface design.

“The system learns something about your location and key objects, like your running shoes, or activity recognition,” says Jonker. “And it learns that, in the past, you’ve often launched your music app when you leave your house with those shoes on. Then, it asks you if you’d like to play your music, and allows you to confirm it with just a click. These more simple and feasible examples are ones that we’re exploring in our current research.”

Haptics in focus

While ultra-low-friction input like a finger click or microgestures will enable us to interact with adaptive interfaces, we also need a way to close the feedback loop — letting the system communicate back to the user and making virtual objects feel tangible. That’s where haptics come into play.

“From your first grasp at birth all the way to dexterous manipulation of objects and typing on a keyboard, there’s this really rich feedback loop, where you see and do things with your hands and fingers and then you feel sensations coming back as you interact with the world,” says FRL Research Science Director Sean Keller. “We’ve evolved to leverage those haptic signals to learn about the world. It’s haptics that lets us use tools and fine control. From a surgeon using a scalpel to a concert pianist feeling the edges of the keys — it all depends on haptics. With a wristband, it’s the beginning. We can’t reproduce every sensation in the virtual world you might feel when interacting with a real object in the real world, but we’re starting to produce a lot of them.”

Take a virtual bow and arrow. With wrist-based haptics, we’re able to approximate the sensation of pulling back the string of a bow in order to give you confidence that you’re performing the action correctly.

You might feel a series of vibrations and pulses to alert you when you received an email marked “urgent,” while a normal email might have a single pulse or no haptic feedback at all, depending on your preferences. When a phone call comes in, a custom piece of haptic feedback on the wrist could let you know who’s calling. This would then let you complete an action — in this case, an intelligent click to either pick up the call or send it to voicemail — with little or no visual feedback. These are all examples of haptic feedback helping HCI become a two-way conversation between you and your devices.

“Haptics might also be able to convey different emotions — we call this haptic emojis,” adds FRL Research Science Manager Nicholas Colonnese. “If you’re in the right context, different types of haptic feedback could correspond to popular emojis. This could be a new playful way for better social communication.”

We’re currently building a series of research prototypes meant to help us learn about wristband haptics. One prototype is called “Bellowband,” a soft and lightweight wristband named for the eight pneumatic bellows placed around the wrist. The air within the bellows can be controlled to render pressure and vibration in complex patterns in space and time. This is an early research prototype helping us determine the types of haptic feedback worthy of further exploration.

Another prototype, Tasbi (Tactile and Squeeze Bracelet Interface), uses six vibrotactile actuators and a novel wrist squeeze mechanism. Using Bellowband and Tasbi, we have tested a number of virtual interactions, from seeing if people can detect differences in the stiffness of virtual buttons to feeling different textures to moving virtual objects. These prototypes are an important step toward possibly creating haptic feedback that feels indistinguishable from real-life objects and activities. Thanks to a biological phenomenon called sensory substitution, this is in fact possible: Our mind combines the visual, audio, and haptic stimuli to give these virtual experiences new dimensions.

It’s still early days, but the future is promising.

“The edge of haptics research leads us to believe that we can actually enable rich communication,” Keller notes. “People can learn language through touch and potentially through just a wristband. There’s a whole new space that’s just beginning to open up, and a lot of it starts with richer haptic systems on the wrist.”

Privacy, security, and safety as fundamental research questions

In order to build a human-centered interface for AR that can be used practically in everyday life, privacy, security, and safety must be considered fundamental research questions that underlie all of our explorations in wrist-based interaction. We must ask how we can help people make informed decisions about their AR interaction experience. In other words, how do we enable people to create meaningful boundaries between themselves and their devices?

“Understanding and solving the full extent of ethical issues requires society-level engagement,” says Keller. “We simply won’t get there by ourselves, so we aren’t attempting to do so. As we invent new technologies, we are committed to sharing our learnings with the community and engaging in open discussion to address concerns.”

That’s why we support and encourage our researchers to publish their work in peer-reviewed journals — and why we’re telling this story today. We believe that far before any of this technology ever becomes part of a consumer product, there are many discussions to have openly and transparently about what the future of HCI can and should look like.

“We think deeply about how our technologies can positively and negatively impact society, so we drive our research and development in a highly principled fashion,” says Keller, “with transparency and intellectual honesty at the very core of what we do and what we build.”

We’re taking concrete steps to discuss important neuroethical questions in tandem with technology development. Our neuroethics program at FRL Research includes Responsible Foresight workshops where we surface and mitigate potential harms that might arise from a product, as well as Responsible Innovation workshops, which help us identify and take action on potential issues that might arise during development. We collaborate with academic ethicists to help the industry as a whole address those issues, and our embedded ethicists within the team help guide us as we address considerations like data management.

As we continue to explore the possibilities of AR, we’ll also continue to engage our responsible innovation principles as the backbone of every research question we pursue, chief among them: always put people first.

A world of possibilities

With sensors on the wrist, you can interact with virtual objects or control the ambiance of your living room in a nearly frictionless way. And someone born without a hand can even learn to operate a virtual one.

“We limit our creativity, our agency, and our actions in the world based on what we think is possible,” says Reardon. “Being able to do more, faster, and therefore experiment more, create more, explore more — that’s at the heart of the next computing platform.”

We believe people don’t need to choose between the virtual world and the real world. With ultra-low-friction wrist-based input, adaptive interfaces powered by contextually-aware AI, and haptic feedback, we can communicate with our devices in a way that doesn’t pull us out of the moment, letting us connect more deeply with others and enhancing our lives.

“This is an incredible moment, setting the stage for innovation and discovery because it’s a change to the old world,” says Keller. “It’s a change to the rules that we’ve followed and relied upon to push computing forward. And it’s one of the richest opportunities that I can imagine being a part of right now.”

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How Su Mei Teh moved from financial services to Google

How Su Mei Teh moved from financial services to Google

Su Mei giving a presentation on stage. In the foreground is a podium with the Women Techmakers logo.

Daphne Karpel
Contributor, The Keyword

Welcome to the latest edition of “My Path to Google,” where we talk to Googlers, interns and alumni about how they got to Google, what their roles are like and even some tips on how to prepare for interviews.

Today’s post is all about Su Mei Teh, the Asia Pacific Head of the Payments Product Operations team, based in Singapore. Su Mei shares how she moved from financial services to tech, and how the critical thinking and business management skills she honed applied to multiple roles at Google

What does your typical work day look like right now?

It’s usually full of meetings due to the collaboration between teams: They’re based across 12 offices in 8 timezones! I generally start the day with video conference meetings with colleagues in California and end the day meeting with colleagues in Europe. In between, I carve out time for focused work, such as writing a strategy document or reviewing a financial model.

Can you tell us a bit about yourself?

Outside of Google, I spend time with my family and volunteer with a variety of causes. I’m a founding member of the Singapore chapter of the Asian Google Network, an employee resource group that supports professional and personal development for the multicultural Asian community in Google. I also re-discovered my joy of singing by joining the Musicians @Google Singapore group.

How did you find the transition from financial services to Google?

When I got the offer to join the Google Ads team, I was in disbelief. Up to that point, I thought that my chances were slim as I had no prior digital ads experience and felt branded as a financial services professional. Thankfully, the critical thinking and business management skills that I had acquired could be applied in Google as well.

You don’t need to have a computer science or engineering background to be in Google. Google is such a diverse company with many products and services, which require many functions to support its operations and growth. Sales, project management, financial controlling, strategy, operations, legal, etc. All these are roles we have in Google that don’t require prior tech experience!

What has your experience been with internal mobility (moving to different teams) within Google?

My first role at Google was strategy and operations management on the Google Ads team. After a few years I wanted to get closer to the heart of product development, so I moved to payment product operations. I also wanted to satisfy some of my entrepreneurial appetite in a team that was essentially a start-up within Google. Lastly, payments and fintech (financial technology) were rapidly growing sectors. It was, and still is, an exciting time to be in that space.

What inspires you to come in (or log on) every day?

I’ve been working on a very fun (though intense) project — the relaunch of Google Pay in Singapore. We completely reimagined the Google Pay app to be more immersive and rewarding for our users. I learned to work with a lot of ambiguity, and picked up some new know-how in the process. It’s been heartening to receive compliments from friends at how much they love Google Pay.

What’s one thing you wish you could go back and tell yourself before applying?

I wish I had applied to Google earlier. I was filled with skepticism about my chances given I assumed my financial services experience wouldn’t be relevant. Speaking to people in Google really helped me realise that there were a large variety of roles, many of which made use of the skills I built elsewhere.

Do you have any tips you’d like to share with aspiring Googlers?

As with any job, there is an element of timing, so monitor Google’s career site and program alerts for roles you are interested in. While you wait for the right opportunity, build up your knowledge and work on better articulating the value and impact you can make so that you can avoid last-minute cramming when an interview opportunity comes along!

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CES 2021 Opens with Innovation and Technologies for a Better Future

CES 2021 Opens with Innovation and Technologies for a Better Future –

Gary Shapiro, president and CEO

The first-ever, all-digital CES® 2021, owned and produced by the Consumer Technology Association (CTA)®, opened its full digital experience to audiences around the world. Following a day of exclusive, media-only press conferences and a keynote from Verizon Chairman and CEO Hans Vestberg on Jan. 11, this transformational event provides audiences with a front row seat to the innovation and technologies that will move the world forward. CES 2021 will feature more than 1900 exhibitors representing the entire tech spectrum and more than 100 conference sessions will showcase industry leaders who will share visions for a better future. General Motors (GM) Chairman and CEO Mary Barra will present the official opening keynote address at 9 AM EST on Jan. 12, where she’ll share GM’s transformational strategy to advance mobility.
CES 2021 attendees will experience a highly personalized show where they can see the latest product launches, hear insights from global visionaries, engage with global brands and startups, chat and meet with attendees from around the globe and receive recommendations based on personal preferences. In addition, a live anchor desk will serve as a “home base” to guide audiences through the digital experience.“The pandemic forced us to take a step back from a traditional CES, throw out the playbook and transform how we’d bring the tech community together,” said Gary Shapiro, president and CEO, CTA. “CES looks different this year, but the foundation of the show – innovation, connection, collaboration – remains strong and consistent. The digital transformation will continue for years, even as we return to Las Vegas in 2022. We have seen the value of connecting digitally and we can welcome even more people from around the world.”

CES 2021 innovations and products will span the tech industry, from automotive to digital health, 5G, smart cities and beyond. On Jan. 11, the world’s media had exclusive access to nearly 20 press conferences from global brands. Media Day provided a sneak peek at the expected themes and trends for CES 2021, including a smarter home that creates a home, office and workout space; sustainable products for a longer, safer future; and innovations in transportation and mobility.

“Media Day offered an exciting preview for what’s to come at CES 2021, yet only scratched the surface of this groundbreaking CES experience,” said Karen Chupka, EVP, CES, CTA. “Audiences across the globe, many for the first time, will participate in a true broadcast event this week. With more than 100 conference sessions, including special entertainment events, attendees will hear the latest topics impacting the industry. They’ll also interact directly with exhibitors and fellow CES attendees, forming business connections for the future.”

Following Media Day, Verizon Chairman and CEO Hans Vestberg delivered a keynote focused on 5G. Vestberg shared how the essential qualities of Verizon’s 5G Ultra Wideband network have come to life. These qualities include unparalleled upload and download speeds, enormous capacity and ultra-low lag, supporting more connected devices and mobile connection, and providing faster, more responsive service deployment and a new standard for energy efficiency and reliability. Verizon shared updates on the various projects and partnerships enabled by 5G Ultra Wideband, including the Verizon 5G Super Stadium Experience in the NFL app and the transformation of watching and experiencing sports; expanding the museum experience with 5G and an immersive art experiences with the Metropolitan Museum of Art; partnership with UPS and Skyward to support a nationwide drone delivery network; and deployment of 15 Live Nation venues enabled by 5G Ultra Wideband. Also, Verizon provided audiences with an immersive 5G-enabled entertainment experience from the Black Pumas.

Media Day featured a full day of press conferences from top exhibitors who broke news to a media-only audience, just as they would in Las Vegas. Media heard the latest breaking news, product launches and technology trends as a preview to the exhibitor showcase opening.

  • Bosch: Showcased commitments to sustainability as the first global industrial enterprise to become carbon neutral and introduced an AI-enabled wearable fitness tracker that recognizes and records any type of fitness activity that is based on repetitive, cyclative patterns.
  • Canon: Provided a sneak peek of Canon’s plans for the all-digital CES beyond cameras and printers, including redefining viewing the planet, skateboarding and tackling food waste
  • Caterpillar: Shared the first application of command for Caterpillar’s autonomous mining trucks and groundbreaking technology in the most challenging conditions.
  • Hisense: Announced the 2021 TriChroma Laser TV line.
  • Indy Autonomous Challenge: Unveiled the world’s first autonomous racecar, to be used in the Indy Autonomous Challenge where 500+ university students are developing the technology to drive the racecar and win the competition for a $1.5 million prize.
  • Intel/Mobileye: Shared news around the future of mobility for Mobileye, including plans to open deployment centers in Shanghai, Tokyo, Paris and Detroit, and use house-built lidar sensors.
  • Kohler: Introduced a ceiling mount kitchen faucet with simple touch control; Kohler whole home water monitor that mounts underneath the cabinets, in partnership with Phyn; new Innate intelligent toilet; touchless bathroom faucets; freestanding soaking bath.
  • LG Electronics: Announced next generation of LG PuriCare™ line for high-quality air management solutions; reimagined side-by-side refrigerator, including a wider window, premium interior look and Craft Ice feature; WashTower™ with convenient controls, built in intelligence and advanced cleaning; 2021 OLED evo TV lineup and QNED MiniLED TVs; CLOi UV-C Robot for disinfection; ThinQ App will transform into an open platform for lifestyle innovation.
  • Magna International: Launched a joint venture with LG Electronics to manufacture e-motors, inverters and on board chargers and related e-drive systems for certain automakers, to support the growing global shift towards vehicle electrification.
  • Mercedes-Benz: Showcased the MBUX (Mercedes-Benz User Experience) Hyperscreen, which uses AI to offer a seamless driver and passenger experience.
  • OMRON Healthcare: Announced VitalSight – first remote patient monitoring service designed specifically for hypertension management.
  • Panasonic: Announced technology partnership with Illuminarium Experiences to bring the new 360-degree immersive entertainment centers to life; launched newest OLED TV JZ2000; new Technics wireless headphones will launch later this year.
  • Philips: Discussed the Philips vision and experience in the consumer and professional health tech space and announced the Philips Sonicare 9900 Prestige that is backed by SenseIQ technology and artificial intelligence to intuitively adjust to the need of the user.
  • Samsung Electronics: Announced 4-Door Flex Bespoke refrigerator that can be customized for any kitchen; JetBot 90 AI+ uses object recognition technology and sensors to identify and classify objects and decide the best cleaning path; Eco-pack

    CES 2021 Opens with Innovation and Technologies for a Better Future

    Arlington, VA — Jan 12, 2021
    The first-ever, all-digital CES® 2021, owned and produced by the Consumer Technology Association (CTA)®, opened its full digital experience to audiences around the world. Following a day of exclusive, media-only press conferences and a keynote from Verizon Chairman and CEO Hans Vestberg on Jan. 11, this transformational event provides audiences with a front row seat to the innovation and technologies that will move the world forward. CES 2021 will feature more than 1900 exhibitors representing the entire tech spectrum and more than 100 conference sessions will showcase industry leaders who will share visions for a better future. General Motors (GM) Chairman and CEO Mary Barra will present the official opening keynote address at 9 AM EST on Jan. 12, where she’ll share GM’s transformational strategy to advance mobility.CES 2021 attendees will experience a highly personalized show where they can see the latest product launches, hear insights from global visionaries, engage with global brands and startups, chat and meet with attendees from around the globe and receive recommendations based on personal preferences. In addition, a live anchor desk will serve as a “home base” to guide audiences through the digital experience.“The pandemic forced us to take a step back from a traditional CES, throw out the playbook and transform how we’d bring the tech community together,” said Gary Shapiro, president and CEO, CTA. “CES looks different this year, but the foundation of the show – innovation, connection, collaboration – remains strong and consistent. The digital transformation will continue for years, even as we return to Las Vegas in 2022. We have seen the value of connecting digitally and we can welcome even more people from around the world.”

    CES 2021 innovations and products will span the tech industry, from automotive to digital health, 5G, smart cities and beyond. On Jan. 11, the world’s media had exclusive access to nearly 20 press conferences from global brands. Media Day provided a sneak peek at the expected themes and trends for CES 2021, including a smarter home that creates a home, office and workout space; sustainable products for a longer, safer future; and innovations in transportation and mobility.

    “Media Day offered an exciting preview for what’s to come at CES 2021, yet only scratched the surface of this groundbreaking CES experience,” said Karen Chupka, EVP, CES, CTA. “Audiences across the globe, many for the first time, will participate in a true broadcast event this week. With more than 100 conference sessions, including special entertainment events, attendees will hear the latest topics impacting the industry. They’ll also interact directly with exhibitors and fellow CES attendees, forming business connections for the future.”

    Following Media Day, Verizon Chairman and CEO Hans Vestberg delivered a keynote focused on 5G. Vestberg shared how the essential qualities of Verizon’s 5G Ultra Wideband network have come to life. These qualities include unparalleled upload and download speeds, enormous capacity and ultra-low lag, supporting more connected devices and mobile connection, and providing faster, more responsive service deployment and a new standard for energy efficiency and reliability. Verizon shared updates on the various projects and partnerships enabled by 5G Ultra Wideband, including the Verizon 5G Super Stadium Experience in the NFL app and the transformation of watching and experiencing sports; expanding the museum experience with 5G and an immersive art experiences with the Metropolitan Museum of Art; partnership with UPS and Skyward to support a nationwide drone delivery network; and deployment of 15 Live Nation venues enabled by 5G Ultra Wideband. Also, Verizon provided audiences with an immersive 5G-enabled entertainment experience from the Black Pumas.

    Media Day featured a full day of press conferences from top exhibitors who broke news to a media-only audience, just as they would in Las Vegas. Media heard the latest breaking news, product launches and technology trends as a preview to the exhibitor showcase opening.

    • Bosch: Showcased commitments to sustainability as the first global industrial enterprise to become carbon neutral and introduced an AI-enabled wearable fitness tracker that recognizes and records any type of fitness activity that is based on repetitive, cyclative patterns.
    • Canon: Provided a sneak peek of Canon’s plans for the all-digital CES beyond cameras and printers, including redefining viewing the planet, skateboarding and tackling food waste
    • Caterpillar: Shared the first application of command for Caterpillar’s autonomous mining trucks and groundbreaking technology in the most challenging conditions.
    • Hisense: Announced the 2021 TriChroma Laser TV line.
    • Indy Autonomous Challenge: Unveiled the world’s first autonomous racecar, to be used in the Indy Autonomous Challenge where 500+ university students are developing the technology to drive the racecar and win the competition for a $1.5 million prize.
    • Intel/Mobileye: Shared news around the future of mobility for Mobileye, including plans to open deployment centers in Shanghai, Tokyo, Paris and Detroit, and use house-built lidar sensors.
    • Kohler: Introduced a ceiling mount kitchen faucet with simple touch control; Kohler whole home water monitor that mounts underneath the cabinets, in partnership with Phyn; new Innate intelligent toilet; touchless bathroom faucets; freestanding soaking bath.
    • LG Electronics: Announced next generation of LG PuriCare™ line for high-quality air management solutions; reimagined side-by-side refrigerator, including a wider window, premium interior look and Craft Ice feature; WashTower™ with convenient controls, built in intelligence and advanced cleaning; 2021 OLED evo TV lineup and QNED MiniLED TVs; CLOi UV-C Robot for disinfection; ThinQ App will transform into an open platform for lifestyle innovation.
    • Magna International: Launched a joint venture with LG Electronics to manufacture e-motors, inverters and on board chargers and related e-drive systems for certain automakers, to support the growing global shift towards vehicle electrification.
    • Mercedes-Benz: Showcased the MBUX (Mercedes-Benz User Experience) Hyperscreen, which uses AI to offer a seamless driver and passenger experience.
    • OMRON Healthcare: Announced VitalSight – first remote patient monitoring service designed specifically for hypertension management.
    • Panasonic: Announced technology partnership with Illuminarium Experiences to bring the new 360-degree immersive entertainment centers to life; launched newest OLED TV JZ2000; new Technics wireless headphones will launch later this year.
    • Philips: Discussed the Philips vision and experience in the consumer and professional health tech space and announced the Philips Sonicare 9900 Prestige that is backed by SenseIQ technology and artificial intelligence to intuitively adjust to the need of the user.
    • Samsung Electronics: Announced 4-Door Flex Bespoke refrigerator that can be customized for any kitchen; JetBot 90 AI+ uses object recognition technology and sensors to identify and classify objects and decide the best cleaning path; Eco-packaging will be used for all TV products; Galaxy Upcycling at Home program where users can decide how to repurpose the Galaxy as other convenient home devices.
    • Schneider Electric: Showcased Square D Energy Center, first-ever Square D connected light switches (X & XD range series) and Acti9 Active product, which together deliver a unique end-to-end energy management solution for homes in response to sustainability, resiliency, efficiency and personalization.
    • Skyworth: Presented 2021 TV line up for North America – five series of TVs comprised of 16 different models.
    • Sony: Introduced Airpeak, which integrates AI and robotics to enable creators to explore new heights for photo and video; shared preview of a new, immersive reality concert performance from Madison Beer to demonstrate the music showcase that will be available on Sony PlayStation VR, mobile devices, music video streaming platforms and more.
    • Taiwan Tech Arena: Previewed some of the 100 startup teams from Taiwan Tech Arena that will unveil innovation at CES 2021. Startups are divided into Smart Living, Tech for Good, Cybersecurity & Cloud Solutions, Healthcare & Wellness and Mobility Tech.
    • TCL: Announced OD Zero™ Mini-LED technology that provides viewers with a more realistic and sharper picture and allows for an ultra-thin TV profile; TCL’s first-ever Google TV; NXTPAPER tablet, TAB10s, MOVEAUDIO S600 wireless headphones, MOVETRACK Pet tracker and TCL 20 Series phones, with the 5G and SE phones available this month.

    CTA’s Steve Koenig and Lesley Rohrbaugh presented 2021 Tech Trends to Watch during Media Day and gave an exclusive preview of the U.S. Consumer Technology One-Year Industry Forecast. They shared the retail sales revenue for the technology industry will reach $461 billion in the U.S. in 2021 – a 4.3% increase year-over-year. And as millions of Americans remain home and rely on tech to stay entertained, connected and healthy during the pandemic, streaming services, 5G connectivity and digital health devices will stand out in the tech sector in 2021. For more, visit CTA.tech/forecasts.

    CES 2021 is taking place Jan. 11-14.

    • Jan. 12-13: Exhibitor showcase and conference programming.
    • Jan. 14: CES Partner Programming.
    • Access the digital venue and on demand content through Feb. 15, 2021.

    Visit the digital venue to explore CES 2021 and get live updates from the show –including keynotes, conference sessions, product announcements and show floor coverage. Download CES B-roll, access important CES news and view other media assets on CES.tech.

    Press Contac

    aging will be used for all TV products; Galaxy Upcycling at Home program where users can decide how to repurpose the Galaxy as other convenient home devices.

  • Schneider Electric: Showcased Square D Energy Center, first-ever Square D connected light switches (X & XD range series) and Acti9 Active product, which together deliver a unique end-to-end energy management solution for homes in response to sustainability, resiliency, efficiency and personalization.
  • Skyworth: Presented 2021 TV line up for North America – five series of TVs comprised of 16 different models.
  • Sony: Introduced Airpeak, which integrates AI and robotics to enable creators to explore new heights for photo and video; shared preview of a new, immersive reality concert performance from Madison Beer to demonstrate the music showcase that will be available on Sony PlayStation VR, mobile devices, music video streaming platforms and more.
  • Taiwan Tech Arena: Previewed some of the 100 startup teams from Taiwan Tech Arena that will unveil innovation at CES 2021. Startups are divided into Smart Living, Tech for Good, Cybersecurity & Cloud Solutions, Healthcare & Wellness and Mobility Tech.
  • TCL: Announced OD Zero™ Mini-LED technology that provides viewers with a more realistic and sharper picture and allows for an ultra-thin TV profile; TCL’s first-ever Google TV; NXTPAPER tablet, TAB10s, MOVEAUDIO S600 wireless headphones, MOVETRACK Pet tracker and TCL 20 Series phones, with the 5G and SE phones available this month.

CTA’s Steve Koenig and Lesley Rohrbaugh presented 2021 Tech Trends to Watch during Media Day and gave an exclusive preview of the U.S. Consumer Technology One-Year Industry Forecast. They shared the retail sales revenue for the technology industry will reach $461 billion in the U.S. in 2021 – a 4.3% increase year-over-year. And as millions of Americans remain home and rely on tech to stay entertained, connected and healthy during the pandemic, streaming services, 5G connectivity and digital health devices will stand out in the tech sector in 2021. For more, visit CTA.tech/forecasts.

CES 2021 is taking place Jan. 11-14.

  • Jan. 12-13: Exhibitor showcase and conference programming.
  • Jan. 14: CES Partner Programming.
  • Access the digital venue and on demand content through Feb. 15, 2021.

Visit the digital venue to explore CES 2021 and get live updates from the show –including keynotes, conference sessions, product announcements and show floor coverage. Download CES B-roll, access important CES news and view other media assets on CES.tech.

Press Contac

s for a Better Future

Arlington, VA — Jan 12, 2021
The first-ever, all-digital CES® 2021, owned and produced by the Consumer Technology Association (CTA)®, opened its full digital experience to audiences around the world. Following a day of exclusive, media-only press conferences and a keynote from Verizon Chairman and CEO Hans Vestberg on Jan. 11, this transformational event provides audiences with a front row seat to the innovation and technologies that will move the world forward. CES 2021 will feature more than 1900 exhibitors representing the entire tech spectrum and more than 100 conference sessions will showcase industry leaders who will share visions for a better future. General Motors (GM) Chairman and CEO Mary Barra will present the official opening keynote address at 9 AM EST on Jan. 12, where she’ll share GM’s transformational strategy to advance mobility.CES 2021 attendees will experience a highly personalized show where they can see the latest product launches, hear insights from global visionaries, engage with global brands and startups, chat and meet with attendees from around the globe and receive recommendations based on personal preferences. In addition, a live anchor desk will serve as a “home base” to guide audiences through the digital experience.“The pandemic forced us to take a step back from a traditional CES, throw out the playbook and transform how we’d bring the tech community together,” said Gary Shapiro, president and CEO, CTA. “CES looks different this year, but the foundation of the show – innovation, connection, collaboration – remains strong and consistent. The digital transformation will continue for years, even as we return to Las Vegas in 2022. We have seen the value of connecting digitally and we can welcome even more people from around the world.”

CES 2021 innovations and products will span the tech industry, from automotive to digital health, 5G, smart cities and beyond. On Jan. 11, the world’s media had exclusive access to nearly 20 press conferences from global brands. Media Day provided a sneak peek at the expected themes and trends for CES 2021, including a smarter home that creates a home, office and workout space; sustainable products for a longer, safer future; and innovations in transportation and mobility.

“Media Day offered an exciting preview for what’s to come at CES 2021, yet only scratched the surface of this groundbreaking CES experience,” said Karen Chupka, EVP, CES, CTA. “Audiences across the globe, many for the first time, will participate in a true broadcast event this week. With more than 100 conference sessions, including special entertainment events, attendees will hear the latest topics impacting the industry. They’ll also interact directly with exhibitors and fellow CES attendees, forming business connections for the future.”

Following Media Day, Verizon Chairman and CEO Hans Vestberg delivered a keynote focused on 5G. Vestberg shared how the essential qualities of Verizon’s 5G Ultra Wideband network have come to life. These qualities include unparalleled upload and download speeds, enormous capacity and ultra-low lag, supporting more connected devices and mobile connection, and providing faster, more responsive service deployment and a new standard for energy efficiency and reliability. Verizon shared updates on the various projects and partnerships enabled by 5G Ultra Wideband, including the Verizon 5G Super Stadium Experience in the NFL app and the transformation of watching and experiencing sports; expanding the museum experience with 5G and an immersive art experiences with the Metropolitan Museum of Art; partnership with UPS and Skyward to support a nationwide drone delivery network; and deployment of 15 Live Nation venues enabled by 5G Ultra Wideband. Also, Verizon provided audiences with an immersive 5G-enabled entertainment experience from the Black Pumas.

Media Day featured a full day of press conferences from top exhibitors who broke news to a media-only audience, just as they would in Las Vegas. Media heard the latest breaking news, product launches and technology trends as a preview to the exhibitor showcase opening.

  • Bosch: Showcased commitments to sustainability as the first global industrial enterprise to become carbon neutral and introduced an AI-enabled wearable fitness tracker that recognizes and records any type of fitness activity that is based on repetitive, cyclative patterns.
  • Canon: Provided a sneak peek of Canon’s plans for the all-digital CES beyond cameras and printers, including redefining viewing the planet, skateboarding and tackling food waste
  • Caterpillar: Shared the first application of command for Caterpillar’s autonomous mining trucks and groundbreaking technology in the most challenging conditions.
  • Hisense: Announced the 2021 TriChroma Laser TV line.
  • Indy Autonomous Challenge: Unveiled the world’s first autonomous racecar, to be used in the Indy Autonomous Challenge where 500+ university students are developing the technology to drive the racecar and win the competition for a $1.5 million prize.
  • Intel/Mobileye: Shared news around the future of mobility for Mobileye, including plans to open deployment centers in Shanghai, Tokyo, Paris and Detroit, and use house-built lidar sensors.
  • Kohler: Introduced a ceiling mount kitchen faucet with simple touch control; Kohler whole home water monitor that mounts underneath the cabinets, in partnership with Phyn; new Innate intelligent toilet; touchless bathroom faucets; freestanding soaking bath.
  • LG Electronics: Announced next generation of LG PuriCare™ line for high-quality air management solutions; reimagined side-by-side refrigerator, including a wider window, premium interior look and Craft Ice feature; WashTower™ with convenient controls, built in intelligence and advanced cleaning; 2021 OLED evo TV lineup and QNED MiniLED TVs; CLOi UV-C Robot for disinfection; ThinQ App will transform into an open platform for lifestyle innovation.
  • Magna International: Launched a joint venture with LG Electronics to manufacture e-motors, inverters and on board chargers and related e-drive systems for certain automakers, to support the growing global shift towards vehicle electrification.
  • Mercedes-Benz: Showcased the MBUX (Mercedes-Benz User Experience) Hyperscreen, which uses AI to offer a seamless driver and passenger experience.
  • OMRON Healthcare: Announced VitalSight – first remote patient monitoring service designed specifically for hypertension management.
  • Panasonic: Announced technology partnership with Illuminarium Experiences to bring the new 360-degree immersive entertainment centers to life; launched newest OLED TV JZ2000; new Technics wireless headphones will launch later this year.
  • Philips: Discussed the Philips vision and experience in the consumer and professional health tech space and announced the Philips Sonicare 9900 Prestige that is backed by SenseIQ technology and artificial intelligence to intuitively adjust to the need of the user.
  • Samsung Electronics: Announced 4-Door Flex Bespoke refrigerator that can be customized for any kitchen; JetBot 90 AI+ uses object recognition technology and sensors to identify and classify objects and decide the best cleaning path; Eco-packaging will be used for all TV products; Galaxy Upcycling at Home program where users can decide how to repurpose the Galaxy as other convenient home devices.
  • Schneider Electric: Showcased Square D Energy Center, first-ever Square D connected light switches (X & XD range series) and Acti9 Active product, which together deliver a unique end-to-end energy management solution for homes in response to sustainability, resiliency, efficiency and personalization.
  • Skyworth: Presented 2021 TV line up for North America – five series of TVs comprised of 16 different models.
  • Sony: Introduced Airpeak, which integrates AI and robotics to enable creators to explore new heights for photo and video; shared preview of a new, immersive reality concert performance from Madison Beer to demonstrate the music showcase that will be available on Sony PlayStation VR, mobile devices, music video streaming platforms and more.
  • Taiwan Tech Arena: Previewed some of the 100 startup teams from Taiwan Tech Arena that will unveil innovation at CES 2021. Startups are divided into Smart Living, Tech for Good, Cybersecurity & Cloud Solutions, Healthcare & Wellness and Mobility Tech.
  • TCL: Announced OD Zero™ Mini-LED technology that provides viewers with a more realistic and sharper picture and allows for an ultra-thin TV profile; TCL’s first-ever Google TV; NXTPAPER tablet, TAB10s, MOVEAUDIO S600 wireless headphones, MOVETRACK Pet tracker and TCL 20 Series phones, with the 5G and SE phones available this month.

CTA’s Steve Koenig and Lesley Rohrbaugh presented 2021 Tech Trends to Watch during Media Day and gave an exclusive preview of the U.S. Consumer Technology One-Year Industry Forecast. They shared the retail sales revenue for the technology industry will reach $461 billion in the U.S. in 2021 – a 4.3% increase year-over-year. And as millions of Americans remain home and rely on tech to stay entertained, connected and healthy during the pandemic, streaming services, 5G connectivity and digital health devices will stand out in the tech sector in 2021. For more, visit CTA.tech/forecasts.

CES 2021 is taking place Jan. 11-14.

  • Jan. 12-13: Exhibitor showcase and conference programming.
  • Jan. 14: CES Partner Programming.
  • Access the digital venue and on demand content through Feb. 15, 2021.

Visit the digital venue to explore CES 2021 and get live updates from the show –including keynotes, conference sessions, product announcements and show floor coverage. Download CES B-roll, access important CES news and view other media assets on CES.tech.

Press Contac

Arlington, VA — Jan 12, 2021
The first-ever, all-digital CES® 2021, owned and produced by the Consumer Technology Association (CTA)®, opened its full digital experience to audiences around the world. Following a day of exclusive, media-only press conferences and a keynote from Verizon Chairman and CEO Hans Vestberg on Jan. 11, this transformational event provides audiences with a front row seat to the innovation and technologies that will move the world forward. CES 2021 will feature more than 1900 exhibitors representing the entire tech spectrum and more than 100 conference sessions will showcase industry leaders who will share visions for a better future. General Motors (GM) Chairman and CEO Mary Barra will present the official opening keynote address at 9 AM EST on Jan. 12, where she’ll share GM’s transformational strategy to advance mobility.CES 2021 attendees will experience a highly personalized show where they can see the latest product launches, hear insights from global visionaries, engage with global brands and startups, chat and meet with attendees from around the globe and receive recommendations based on personal preferences. In addition, a live anchor desk will serve as a “home base” to guide audiences through the digital experience.“The pandemic forced us to take a step back from a traditional CES, throw out the playbook and transform how we’d bring the tech community together,” said Gary Shapiro, president and CEO, CTA. “CES looks different this year, but the foundation of the show – innovation, connection, collaboration – remains strong and consistent. The digital transformation will continue for years, even as we return to Las Vegas in 2022. We have seen the value of connecting digitally and we can welcome even more people from around the world.”

CES 2021 innovations and products will span the tech industry, from automotive to digital health, 5G, smart cities and beyond. On Jan. 11, the world’s media had exclusive access to nearly 20 press conferences from global brands. Media Day provided a sneak peek at the expected themes and trends for CES 2021, including a smarter home that creates a home, office and workout space; sustainable products for a longer, safer future; and innovations in transportation and mobility.

“Media Day offered an exciting preview for what’s to come at CES 2021, yet only scratched the surface of this groundbreaking CES experience,” said Karen Chupka, EVP, CES, CTA. “Audiences across the globe, many for the first time, will participate in a true broadcast event this week. With more than 100 conference sessions, including special entertainment events, attendees will hear the latest topics impacting the industry. They’ll also interact directly with exhibitors and fellow CES attendees, forming business connections for the future.”

Following Media Day, Verizon Chairman and CEO Hans Vestberg delivered a keynote focused on 5G. Vestberg shared how the essential qualities of Verizon’s 5G Ultra Wideband network have come to life. These qualities include unparalleled upload and download speeds, enormous capacity and ultra-low lag, supporting more connected devices and mobile connection, and providing faster, more responsive service deployment and a new standard for energy efficiency and reliability. Verizon shared updates on the various projects and partnerships enabled by 5G Ultra Wideband, including the Verizon 5G Super Stadium Experience in the NFL app and the transformation of watching and experiencing sports; expanding the museum experience with 5G and an immersive art experiences with the Metropolitan Museum of Art; partnership with UPS and Skyward to support a nationwide drone delivery network; and deployment of 15 Live Nation venues enabled by 5G Ultra Wideband. Also, Verizon provided audiences with an immersive 5G-enabled entertainment experience from the Black Pumas.

Media Day featured a full day of press conferences from top exhibitors who broke news to a media-only audience, just as they would in Las Vegas. Media heard the latest breaking news, product launches and technology trends as a preview to the exhibitor showcase opening.

  • Bosch: Showcased commitments to sustainability as the first global industrial enterprise to become carbon neutral and introduced an AI-enabled wearable fitness tracker that recognizes and records any type of fitness activity that is based on repetitive, cyclative patterns.
  • Canon: Provided a sneak peek of Canon’s plans for the all-digital CES beyond cameras and printers, including redefining viewing the planet, skateboarding and tackling food waste
  • Caterpillar: Shared the first application of command for Caterpillar’s autonomous mining trucks and groundbreaking technology in the most challenging conditions.
  • Hisense: Announced the 2021 TriChroma Laser TV line.
  • Indy Autonomous Challenge: Unveiled the world’s first autonomous racecar, to be used in the Indy Autonomous Challenge where 500+ university students are developing the technology to drive the racecar and win the competition for a $1.5 million prize.
  • Intel/Mobileye: Shared news around the future of mobility for Mobileye, including plans to open deployment centers in Shanghai, Tokyo, Paris and Detroit, and use house-built lidar sensors.
  • Kohler: Introduced a ceiling mount kitchen faucet with simple touch control; Kohler whole home water monitor that mounts underneath the cabinets, in partnership with Phyn; new Innate intelligent toilet; touchless bathroom faucets; freestanding soaking bath.
  • LG Electronics: Announced next generation of LG PuriCare™ line for high-quality air management solutions; reimagined side-by-side refrigerator, including a wider window, premium interior look and Craft Ice feature; WashTower™ with convenient controls, built in intelligence and advanced cleaning; 2021 OLED evo TV lineup and QNED MiniLED TVs; CLOi UV-C Robot for disinfection; ThinQ App will transform into an open platform for lifestyle innovation.
  • Magna International: Launched a joint venture with LG Electronics to manufacture e-motors, inverters and on board chargers and related e-drive systems for certain automakers, to support the growing global shift towards vehicle electrification.
  • Mercedes-Benz: Showcased the MBUX (Mercedes-Benz User Experience) Hyperscreen, which uses AI to offer a seamless driver and passenger experience.
  • OMRON Healthcare: Announced VitalSight – first remote patient monitoring service designed specifically for hypertension management.
  • Panasonic: Announced technology partnership with Illuminarium Experiences to bring the new 360-degree immersive entertainment centers to life; launched newest OLED TV JZ2000; new Technics wireless headphones will launch later this year.
  • Philips: Discussed the Philips vision and experience in the consumer and professional health tech space and announced the Philips Sonicare 9900 Prestige that is backed by SenseIQ technology and artificial intelligence to intuitively adjust to the need of the user.
  • Samsung Electronics: Announced 4-Door Flex Bespoke refrigerator that can be customized for any kitchen; JetBot 90 AI+ uses object recognition technology and sensors to identify and classify objects and decide the best cleaning path; Eco-packaging will be used for all TV products; Galaxy Upcycling at Home program where users can decide how to repurpose the Galaxy as other convenient home devices.
  • Schneider Electric: Showcased Square D Energy Center, first-ever Square D connected light switches (X & XD range series) and Acti9 Active product, which together deliver a unique end-to-end energy management solution for homes in response to sustainability, resiliency, efficiency and personalization.
  • Skyworth: Presented 2021 TV line up for North America – five series of TVs comprised of 16 different models.
  • Sony: Introduced Airpeak, which integrates AI and robotics to enable creators to explore new heights for photo and video; shared preview of a new, immersive reality concert performance from Madison Beer to demonstrate the music showcase that will be available on Sony PlayStation VR, mobile devices, music video streaming platforms and more.
  • Taiwan Tech Arena: Previewed some of the 100 startup teams from Taiwan Tech Arena that will unveil innovation at CES 2021. Startups are divided into Smart Living, Tech for Good, Cybersecurity & Cloud Solutions, Healthcare & Wellness and Mobility Tech.
  • TCL: Announced OD Zero™ Mini-LED technology that provides viewers with a more realistic and sharper picture and allows for an ultra-thin TV profile; TCL’s first-ever Google TV; NXTPAPER tablet, TAB10s, MOVEAUDIO S600 wireless headphones, MOVETRACK Pet tracker and TCL 20 Series phones, with the 5G and SE phones available this month.

CTA’s Steve Koenig and Lesley Rohrbaugh presented 2021 Tech Trends to Watch during Media Day and gave an exclusive preview of the U.S. Consumer Technology One-Year Industry Forecast. They shared the retail sales revenue for the technology industry will reach $461 billion in the U.S. in 2021 – a 4.3% increase year-over-year. And as millions of Americans remain home and rely on tech to stay entertained, connected and healthy during the pandemic, streaming services, 5G connectivity and digital health devices will stand out in the tech sector in 2021. For more, visit CTA.tech/forecasts.

CES 2021 is taking place Jan. 11-14.

  • Jan. 12-13: Exhibitor showcase and conference programming.
  • Jan. 14: CES Partner Programming.
  • Access the digital venue and on demand content through Feb. 15, 2021.

Visit the digital venue to explore CES 2021 and get live updates from the show –including keynotes, conference sessions, product announcements and show floor coverage. Download CES B-roll, access important CES news and view other media assets on CES.tech.

Press Contac

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CISCO – Security – Access authentication for teleworking grows 60%

Access authentication for teleworking grows 60%

The Duo Security study, part of Cisco, also reveals the increased use of unmanaged devices at the beginning of the pandemic and the evolution towards Cloud applications

Madrid 2020. – Faced with the rapid transition to teleworking, organizations have massively adopted Virtual Private Network (VPN) and Remote Desktop Protocol (RDP) technologies, among others. As a result, the authentication activity for these technologies increased by 60%, accelerating the digitization of companies and administrations.

This is clear from the Duo Trusted Access 2020 Report published by Duo Security, part of Cisco, which analyzes the activity of 26 million corporate devices around the world [i]. The report reveals how the effects of this digital transformation will continue to affect the coming years in the face of the new hybrid work environment that demands connected, safe and productive workers.

And, according to another recent Cisco study, 96% of organizations had to change their cybersecurity policies during confinement. And more than half used multi-factor authentication (MFA) mechanisms for secure access to applications.

Cloud applications and personal devices

Cloud adoption has also accelerated. Daily authentications for applications hosted in the cloud increased by 40% during the first months of the pandemic, most of the large and medium-sized organizations that wanted to ensure secure access to various cloud services.

In fact, Cloud applications will outperform on-premises applications (hosted on local servers) predictably in 2021. Cloud applications make up 13.2% of the total authentications registered by Duo (an increase of 5.4% vs. to 2019). For their part, on-premise applications account for 18.5% of all authentications (a 1.5% drop compared to last year).

As organizations hastily purchased equipment to support remote work, employees were using personal or unmanaged devices. Thus, access attempts blocked due to outdated devices soared 90% in March. This figure fell precipitously in April, indicating that devices are already more secure, reducing the risk against malware.

“When the pandemic started, the priority for many organizations was to stay up and running at all costs, taking the risk to get there,” says Dave Lewis, Global CISO Advisor at Duo Security. “The focus has now turned to mitigating risk through a more mature and modern approach to security, adapted to a completely disrupted corporate perimeter.”

Other notable conclusions are:

The rise of biometrics. Biometric technologies are widely used by business users, paving the way to a password-free future. 80% of mobile devices used for work have the biometric function configured, which represents an increase of 12% in the last five years.
Goodbye, SMS. The prevalence of SIM swapping attacks has led organizations to tighten their authentication schemes. In year-on-year terms, the percentage of organizations that apply a policy to override SMS authentication has almost doubled, from 8.7% to 16.1%.
Windows devices and the Chrome browser dominate businesses. 59% of the devices used to access protected applications run Windows, followed by Mac OSX with 23%. In general, mobile devices represent 15% of corporate access (iOS: 11.4%, Android: 3.7%). In terms of browsers, Chrome accounts for 44% of all browser authentications.
Apple devices, more likely to update quickly. On June 1, both Apple iOS and Android released software updates to patch critical vulnerabilities in their operating system options. Compared to Android, iOS devices were 3.5 times more likely to be updated in the next 30 days.
Windows 7 endures in healthcare. More than 30% of Windows devices in healthcare organizations continue to run Windows 7 – despite the security risks of being an unsupported version – versus 10% in widespread use by Duo customers. The legal requirements and the particular conditions of third-party software providers may influence the failure to update obsolete systems.

Windows 7 endures in healthcare. More than 30% of Windows devices in healthcare organizations continue to run Windows 7 – despite the security risks of being an unsupported version – versus 10% in widespread use by Duo customers. The legal requirements and the particular conditions of third-party software providers may influence the failure to update obsolete systems.
UK and EU, behind US in Cloud security. US organizations perform a greater number of user authentications to access Cloud applications, which implies less widespread use of the cloud by British and European companies or a greater proportion of applications not protected by multi-factor mechanisms in the United Kingdom. Kingdom and the EU.

About Cisco

Cisco (NASDAQ: CSCO) is the world leader in Internet technology. Cisco inspires new possibilities by reinventing applications, protecting data, transforming infrastructure, and facilitating collaborative work to move towards a global and inclusive future.

 

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This is how they want to use WiFi in future space missions
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This is how they want to use WiFi in future space missions

WiFi is not only a key element on Earth, but of humanity. WiFi currently exists outside our planet aboard the International Space Station, where astronauts can connect non-mission critical devices to various access points scattered around the station, such as a tablet or mobile. However, they are already testing future uses of wireless connectivity.

This is how they want to use WiFi in future space missions

Specifically, it was the Japanese Aerospace Exploration Agency (JAXA) that launched a new WiFi-related space experiment aboard the transfer vehicle H-II. The H-II has already carried out nine missions since its initial launch in 2009, and has carried about 6,000 kg of material to the Japanese experiment module. It is expected that by the end of the year it will be replaced by the H3.

Ships that perform autonomous couplings thanks to WiFi

Aboard the latest launch is the HTV Wireless LAN Demonstration (WLD) with the necessary equipment to “perform real-time video transfer between the International Space Station and a visiting spacecraft.” To do this, the H-II has been equipped with a WLAN antenna and a camera that sends the signal to a laptop inside the station.

Thanks to this, they are looking to try to see if through WiFi they can get more help to make autonomous couplings for future missions on the Moon or Mars. This technology, according to NASA, is key to future missions that will be carried out in the coming years, since those missions will not be able to depend on humans to carry them out, unlike what is currently happening, such as a renovation. of supplies. For this reason, having a stable and fast data transfer system is key to monitoring the coupling process in real time.

The results will be published at the end of the year.

The WLD will connect to a laptop named Payload Laptop Terminal 3 (PLT-3), which will be used to verify that a correct link can be created with an external WiFi access point. The project will progress throughout the year, and they hope that by the end of the year they will be able to reveal its results in the new space race we are experiencing, and where it is expected that there will be new missions for the Moon and Mars to bring missions to them. with human crew.

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